Women who wear Jesús Peiró designs want to feel brides, but whithout lose their personality. To find the balance between bride-trend-identity is only suitable for jugglers as Merche Segarra, who knows the potential of a wedding dress and the personality of whom is going to wear her dresses. “Our client knows what she wants: she is looking for quality, takes care of every detail and wants to be different too”, confess Merche. The key to get it right? “Being faithful to one”.